Everyone wants their website to rank organically. Organic ranking is a long term process and it takes time. There are many factors involved in this process. So the earlier you implement these strategies the better. Let us take a look at these factors one by one.
Generating quality content can help you in so many ways you could not even imagine. The first rule is, do not write for SEO rather write for humans or your audience. Spamming a webpage or post with keywords will just decrease the reputation and thereby ranking. A website should be a representation of your business. Relevant and genuine content helps a website rank in Google search engine.
Write guest posts to generate traffic
Guest posts are not for SEO purpose, always keep that mind. Sure, guest posts can help you with building backlinks but more than that you can direct traffic towards your website.
Research and create a database of keywords, ranging from higher ranking keywords to lower ranking keywords. You can write blog posts containing higher as well as lower-ranking keywords. Target low volume keywords more because the competition for those keywords is less than that of higher ranking keywords.
Identify good or bad links
This one is an important factor to consider if you are planning on boosting your organic ranking. To improve your SEO ranking, analyze your website’s backlinks and compare their values. Once you have identified good backlinks then try to get more of the same. Do remove the backlinks that are hurting your SEO.
Dos and Don’ts
Do not just publish blog posts rather create an engaging and relevant content that will genuinely help people. Always check insights weekly and analyze what is working for you and what is not. Get the help of SEO tools as they help you build proper strategies for overall marketing. Check if all your blog posts and web pages have relevant meta tags, SEO title and SEO description.